The Conscious Collection
Greener materials, respect for the environment and safeguarding the rights of people. Others take note.
Here is what H&M say about their Conscious Collection:
“The name Conscious describes our continuous work towards a more sustainable fashion future. Today and tomorrow.” They continue to say “We have wider responsibilities – to people and the planet. Behind the scenes, we are working hard to make your style responsible, in ways that are in tune with the needs of the world around us. Because good style also needs substance”