My new boutique crush and Nicki Minaj’s apparently too!!
Lovely – Such a good word to sum up this newly launched company. Collections from the range include 70’s Siren, Colour Pop, Destination Beach, Designer Vintage, Floral Fashion, Tangerine Dream, Maxi Dresses and Wedding. From Vintage Chanel handbags to full on trend driven maxi skirts, it is the first on-trend, fashion-current, online vintage boutique to offer beautiful and unusual one-offs in first-class condition that are still relevant to the way we live now (and that look fabulous when mixed with high street favourites).
Saying it is for the ‘Grazia’ generation, Lovely goes to London Fashion Week every season, attends fashion press events every week and styles photo shoots regularly so she is well placed to ensure that the vintage on http://www.lovelysvintageemporium.com is current and always of the moment.
Black leather handbag with blue and red stripe centre detail made in Italy in the 1970s
Made from the finest Italian leather, this bag will work so well with a contrasting outfit for summer but is shown here incorporating the red in the 1960’s vintage red maxi dress.
Dare to wear with: Red chino’s and a navy shirt
Knee-length vivid tangerine pleat skirt from the 1970s
Reminiscent of a propaganda advert from the war days, this outfit of sunrise yellow pleated skirt and 1970’s palm tree print skirt is wonderfully vintage.
Wear with: A piece if jewellery from her stunning collection below, try the Trifari signed pearl earrings and choker necklace set from 1960s for that glam housewife look!
Trifari pearl earrings and choker necklace set
Chanel rare brown quilted fabric and leather handbag from 1970s
Want a Chanel masterpiece without the price tag and that added mystery of who it’s belonged to? Made from quilted fabric and luxurious leather with Chanel logoed gold fastenings, the £485 creation is sure to fly off the shelf when this post goes live!
Wide-brimmed camel-coloured fedora hat with buckle from 1970s
This fabulous on-trend 1970s wool hat is sure to give us that celebrity aura we crave for when were travelling or city shopping.
Wear with: Summer printed maxi and mini dresses
Baby-peach maxi dress with orange trims from the 1970s
V-neckline, peach colour, button up the bodice, long flirty style wrists … it has all the qualities of a chic romantic dress. Shown here with a rare Gucci handbag and a Trifari pendant necklace.
Wear with: A floppy hat as above or worn in leather sandals
Trifari gold tone and blue necklace from the 1960s
Elegant floaty tops in pastel prints and ladylike colours will show off the elegance of this vintage Trifari signed, gold tone metal necklace perfectly.
Lovely has launched and edited magazines, styled numerous celebrities (such as Emma Bunton, Charlotte Church and Gail Porter) helping them look fabulous on photo shoots, presented on many TV and radio shows, and has consulted for well-known fashion and beauty brands so she knows her trends!
She says: ‘Dressing up your high street finds from TopShop or Whistles with a vintage piece too is the fastest way to create a current but unique look – try it.’
I think we all will!